Musement recherche Marketing SEO Inbound Manager - French | Emploi Startup
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Marketing SEO Inbound Manager - French

Musement

CDI Il y a  6 années 9 mois Marketing & Communication

Comment postuler

Please submit your application including projects developed or references at jobs@musement.com with subject referring to SEOFR2017

Descriptif de la mission

We’re looking for a Marketing SEO Inbound Manager to increase Musement's share in the French-speaking markets by driving marketing activities to the right target audience across different organic channels.
Responsibilities:
Overview the development of your market from a holistic marketing perspective
Create and execute original, forward-looking plan/strategy that reflects Musement's core brand values in order to drive inbound marketing growth
Manage and execute SEO outreach and rankings
Manage PR agency, content marketing pipeline (including the blog) and Social (liaison with our Social Media Manager), marketing partnerships (blogs and travel sites) and other distribution channels, including freelancers and agency management when applicable
Engage bloggers, relevant partners and social media accounts
Promote, seed, and share brand initiatives
Improve market performance management for all key metrics: Organic Acquisition and support: Retention, Brand and Big Partnerships
Responsibility to achieve market targets: organic (SEO+direct+social): bookings, gross revenue and net margin
Run market specific campaigns and initiatives and measure/evaluate ROI of a Market marketing initiative
Manage freelancers for content creation and translations for the Blog & Social & Product and other relevant content
Research to ensure the team has in-depth customer and market knowledge to both acquire and engage actual and potential customers
Ensure Musement is always ahead of the curve on understanding marketing innovation
Deliver market insights to support company strategies such as supply, product and marketing
Improve our brand's public profile by working with the other teams to boost our ratings on Trustpilot, Google Reviews, Facebook Reviews and TripAdvisor - and any local relevant source of information for our customers
Collaborate with the other departments such as product, B2B2C, local teams and country managers
Create reports and analyze data
Ensure strategy execution is aligned with the plan
Requirements:
Creative and enthusiastic
Strong Outreach skills
French mother tongue with market knowledge and full English proficiency
Few years of experience at an SEO media agency or managing SEO (inbound channels) for a business
EU work permit
Loves travelling